Presentations
Youth Marketing & Mobile Culture Presentations
All these presentations were prepared by the mobileYouth team.
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Social Thinking
Social Thinking
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London Riots WTF?
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Social Space
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This is not Social Media
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What is Social Currency?
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Mobile
The Youth Mobile Age Part 1
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mobileYouth Report 2012 – Preview Module 01 Generation 0
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Teenage Pirates
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Rebuilding Blackberry
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Blackberry, Beachheads and Fans
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SMART index for Mobile Handsets
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Do Operators Need a Youth Brand?
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What is Different About Youth?
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The Business Case for Youth
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What Every Handset Brand Needs to Know About Youth
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What do Young People Want from Mobile?
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Why Vodafone Needs Dialogue
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What’s Next for Blackberry?
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What does Nokia need to do now?
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Hey, Nokia! Remember me?
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Youth Loyalty
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Youth Loyalty & Churn
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What is Youth Churn and What can You do about it?
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50 MobileYouth Facts
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Mobile in Emerging Markets
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Youth Mobile and Social Currency
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I’m So Over SMS
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Mobile Youth Around The World
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Marketing Concepts
10 Key Youth Marketing Concepts
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Content vs Context
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Paid vs Earned Media
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The Attention Economy
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End of the Pepsi Generation
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The Top 10 Youth Marketing Myths
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Brand Democracy
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Brand Democracy
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Case Study: Starbucks Brand Democracy
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The Rise of Brand Democracy
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Beachheads
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Kill Your Brand Manager
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The Era of Many-to-Many
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The Era of Customer-to-Customer
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Customers Are the Brand
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Fanspotting
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Now I Can Drink Me
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Brand Pyramids
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Why (Most) Creative Agencies Suck
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Case Study: Permission Assets
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The End of Advertising
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Run with the Little Guy, Create Some Change
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10 Quotes for Youth Marketers
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Trends
The 7 Trends That Will Rock Marketing
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Youth Trends 2010
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50 Marketing Keywords for 2009
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10 Emerging Trends
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Trends 101
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mobileYouth Trends Download
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Innovation
How are Young People Redefining Innovation?
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How to Youthsource like Ford
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Youthsourcing
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Case Study: YouthSourcing Toms
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Regional
American Youth
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The mobileYouth of North America
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American Youth: Cell Phones and Mobile Culture
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mobileYouth South Africa
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India Reclaimed
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Youth Mobile Trends Indonesia
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Indonesia Reclaimed
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Asian Trends
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mobileYouth Asia workshop
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Client Specific Workshops
Culture workshop for SonyEricsson
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Culture workshop for Blackberry
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mobileYouth for MTV
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mobileYouth for DJuice
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mobileYouth for Belgacom
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mobileYouth for RIM Netherlands
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mobileYouth for Carphone Warehouse
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mobileYouth for Samsung
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mobileYouth for Vodafone India
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Vodafone India Youth Webinar
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Youth Workshop for Nokia Turkey
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Mobile Youth in India
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mobileYouth India
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